For more than 350 years, while creating the best fabrics, Vitale Barberis Canonico has been committed to respecting the environment and the people who live in it. This deep-rooted awareness gives birth to the H.O.P.E. range (How to Optimise People and Environment). It is a line of sustainable fabrics, a positive message that the Wool Mill is sending out to help people believe in a better world, better to live in and more sustainable. The H.O.P.E. fabrics are the result of long-term study and research: of fibres with unexpected natural colours, expressed in their purity, like the particular Moretta wool from a Spanish breed of sheepor such as the Red Eri silk with its unusual orange colour, a unique fibre, sustainable and cruelty free, as it is harvested only once the butterfly has left its chrysalis. The research carried out by Vitale Barberis Canonico does not stop here and continues with the study of production processes reducing the use of chemical products and dyes. This is the reason for choosing to rediscover ancient techniques like dyeing with natural pigments to offer a wider range of colours.